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For the holidays this year, I built an integrated communication and Cast engagement strategy with a focus on amplifying content externally with the WDW Cast and Community Facebook page, the WDW Ambassador Instagram and the Disney Parks Blog.

As the lead on this project, I built all the key messages and communication plan as well as a creative style guide. I also delegated and oversaw additional collateral and content creation done by our Communications Associate.

Created using Adobe Illustrator, Photoshop, Keynote, Wordpress and iMovie. 

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